Watermark Media

 

Advert Cars// Adverts on the move

Attention Grabbing Advertising...
An Advert Car brings innovation and movement to previously static media locations, and has the power to get customers' attention, making it a particularly effective form of advertising.

Benefits

Great impact
There’s no need to compete with hundreds of billboards, a fleet of Advert Cars wrapped  just can’t be ignored and can cut through media clutter to deliver high impact visuals. People love to look at compelling out of home poster executions and these visually creative works are frequent conversation topics.

Longer exposure
Unlike television and radio, Advert Cars cannot be switched off. On roads and motorways the increased traffic congestion is leading to people spending more time in their cars. Off the road, when parked in natural aggregation in places such as shopping centres, office buildings and universities, Advert Cars are still able to reach a substantial audience and offer high impression values.
 
Go where no advert has gone before
In addition to regular prime locations, unlike traditional modes of outdoor advertising, Advert Cars are able to go direct into the heart of residential areas and promote even when parked in private driveways. Offering the kind of brand placement advertisers can only dream about.

Increased visibility
Unlike billboards and other traditional modes of media, Advert Cars can be viewed from all angles. Few other media can claim to offer 360° exposure.
 
Novelty factor
Advert Cars have a very high novelty factor which consequently leads to higher exposure duration and increased repeat frequency viewing which all contribute to enhance the effectiveness of any advertising campaign.
 
Lower cost
Advert Cars sponsorship service is considerably more cost effective than many other outdoor advertising media such as Billboard and Bus advertising. It offers substantially low "CPM’s" in comparison to other forms of traditional media and you can have your message driven around town from as little as £20 per day.
 
Unlimited supply
Advert Cars can also solve problem associated with other traditional outdoor advertising platforms. Barriers such as zoning, taxi licenses, transportation budgets, and large waiting lists can limit the number of billboards, buses and taxis available to display advertisements. Our platform consists of potentially 20 million+ advertising spots allowing for advertising campaigns to access target markets in practically every street of every city in the U.K.
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